Media Strategies for ABC Chapters
Friday, March 27, 2020;
10:15 AM-11:30 AM
Is your chapter seen as a credible, reliable source by local and regional media? Develop a strategy to position your chapter as a sought-after media source to generate positive news coverage. Learn what is news—and what isn’t (tip: your convention is not news). Discover how to make your story newsworthy, choose the most appropriate person for the interview and prepare that person to effectively represent you, the chapter, their company and the industry.
Friday, March 27; 10:15-11:30 a.m.
Friday, March 27; 2:30-3:45 p.m.